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The Content Blueprint

Cutting-edge content marketing resources and tips for competitive industries.

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Strategy

Why Your Website Needs an Editorial Calendar [Free Template]

July 09, 19 by Monica Mizzi

Editorial calendars, also known as content calendars, are one of those marketing tools many businesses know they should look into, but never do. We get it—they can seem like one...

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Strategy

7 Foolproof Ways to Get Fresh New Blog Post Ideas

July 02, 19 by Compose.ly

As an owner/operator of a business, regularly creating and delivering fresh website content is an absolute must. One of the most effective ways you can engage and market toward your...

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Strategy

How to Identify and Leverage Influencer Partnerships: A 5-Step Strategy

June 25, 19 by Guest Author

Influencer partnerships are as fundamental to a successful content marketing strategy as the content itself. A viable content marketing strategy has influencer marketing built into its core. Here, we’ll lay...

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Strategy

What is a Content Strategy & How Do You Create One?

June 19, 19 by Compose.ly

Every brand has a story to tell—a tale that sets them apart and makes them unique. Details of your origin, mission, values, and growth all come together to create a...

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Strategy

The 10 Unbeatable Types of Content Marketing

June 14, 19 by Joyce Chou

Many businesses struggle with determining exactly what type of content to invest in, specifically what’s worth their time and money. Videos, ebooks, white papers, and so on—the list seems endless....

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Strategy

How to Scale Your Content Marketing Strategy

May 29, 19 by Caitlin Hennegan

Content marketing is a valuable marketing strategy that virtually any company can benefit from. But when your business is at its maximum output, how can you take your content marketing...

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