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The Content Blueprint

Cutting-edge content marketing resources and tips for competitive industries.

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For Writers

How to Write for Niche Industries: 6 Tips

July 03, 20 by Guest Author

According to Marketing Insider Group, content saturation is pushing companies to write specific content to rank above competitors. This focused content helps draw in new buyers and cements relationships with...

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For Writers

How to Write an Awesome (& Effective) Call to Action: The Ultimate Guide

April 24, 20 by Compose.ly

What is it that propels people to “learn more,” “buy now,” or “sign up”? The answer, of course, is an awesome call to action. Every marketing campaign has a call...

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For Writers

12 Smart Guest Posting Tips for More Success

April 03, 20 by Compose.ly

If you’re looking to grow your website traffic, you’ve probably got a few questions. How do you get eyes on your content and let everyone know about your business? Guest...

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For Writers

6 Creative Headline Examples to Draw Inspiration From

April 03, 20 by Compose.ly

Great headlines are a big deal. They’re also frustratingly elusive. At some point, every copywriter gets stumped thinking of article headline ideas. Fortunately, there’s plenty of sage advice out there...

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For Writers

How Long Should a Blog Post Be?

April 01, 20 by Compose.ly

The average blog post in 2019 was 1,236 words. With more than 40,000 people Googling something per second, blogging is the perfect avenue for reaching people—especially if you run a...

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For Writers

How to Write Good Ad Copy: The Ultimate Guide

April 01, 20 by Compose.ly

For the uninitiated, “ad copy” refers to the written portion of an advertisement. It’s a combination of headline, body, and CTA written to form an ad. Why is it important...

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