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Learn how Compose.ly makes getting real results from content easier – whether you’re looking to update your website, increase traffic to your blogs, or improve your rankings.
Ever feel like your content briefs just aren't working for you anymore?
We’re joined by Ashley Strosnider, Head of Editorial at Compose.ly, who brings her expertise in content creation and team management. Special guest and Head of Marketing at Industrious, Chris Baszto, also joins the show. With over 15 years in the industry, Chris unpacks the power of creating meaningful experiences for your audience and why cross-functional collaboration is crucial to marketing success. He also shares how to perfect your content briefs—they are the key to anchoring successful campaigns by unlocking your external partners’ creativity and effectiveness.
Chris is a full stack Marketing lead with deep agency experience across dozens of industries and business verticals as well as multiple years in-house leading the global Marketing team at Industrious delivering consistent YoY revenue gains. He likes to see himself as both a coach and a key player on his teams, has a strong bias for agile planning + activation strategies and isn’t afraid to be bold with data and insight informed activations.
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