Nea Björkqvist, Global Content Lead at Contentsquare, completely reframed how to approach event planning by discussing the benefits of placing your content strategy at the core of events. In this 30-minute webinar, you'll learn:
💜 How to align all regional teams around the same themes, topics, and messaging
💜 How to collect data and feedback from attendees/customers to inform future content and event strategies
💜 The importance of leveraging a project management tool with RACI to manage global stakeholders
Nea Björkqvist is a content manager with 8+ years of experience in the B2B SaaS industry. Currently, she's the Content Marketing Manager for UK and MENA at Contentsquare, creating engaging content programs that help drive conversions and build sales pipeline.