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The Content Blueprint

Cutting-edge content marketing resources and tips for competitive industries.

Need help developing and executing your content strategy? Compose.ly has you covered.

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Strategy

Compose.ly vs. Scripted: Which Content Service Best Fits Your Needs?

November 24, 20 by Compose.ly

When it comes to your website’s success, content is everything. It’s critical for bringing visitors to your site and getting your web pages to rank highly in search engine results....

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Strategy

6 Powerful Ethical Marketing Examples to Learn From

November 17, 20 by Compose.ly

How important is ethical marketing to the modern consumer? A consumer behavior study by Aflac indicates that roughly 75% of surveyed customers reported that they would boycott a brand that...

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For Writers

4 Considerations to Improve Your Technical Writing Skills

November 12, 20 by Compose.ly

In all types of technical writing—end-user documentation, data sheets, product specifications, and so on—the end product is a tool. It’s information, presented as simply as possible, to help the reader...

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For Writers

How to Become a Successful Ghostwriter: The 6 Crucial Skills Needed

November 10, 20 by Compose.ly

Ghostwriting is a big business. Professional ghostwriters can make tens of thousands of dollars writing for a wide variety of clients, including some pretty major celebrities. One experienced freelance ghostwriter...

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Strategy

How Long Do Content Marketing Strategies Take to Succeed—and Why?

November 09, 20 by Zachary Vickers

Is your content marketing strategy taking ages to pay off, or are you wondering just how much time you’ll need to invest to see results? We’ll break down why most...

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Strategy

Content Marketing Ethics: The Do’s and Don’ts

November 05, 20 by Compose.ly

The demand for quality content is increasing. In fact, a recent forecast predicts that the content marketing industry is growing annually at a 14.3% rate and will hit $107.5 billion...

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