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The Content Blueprint

Cutting-edge content marketing resources and tips for competitive industries.

Need help developing and executing your content strategy? Compose.ly has you covered.

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For Writers

Travel Blog Ideas: Inspiration for Better Content

August 29, 21 by Chad M. Crabtree

No matter how you’re connected to exploring new destinations, a well-written travel blog can drive traffic to your website. The travel blogging niche may seem a bit saturated with so...

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Strategy

Copywriting vs Content Writing: Persuade and Educate

August 21, 21 by Chad M. Crabtree

Digital marketing is less about selling and more about building trust. People respond to great content that piques their interest in your brand, compared to traditional marketing that focuses more...

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Case Studies

Case Study: Netwrix

August 18, 21 by Compose.ly

Is it possible to reliably outsource technical content? Compose.ly’s work for Netwrix offers proof that it is. Learn more in our case study below. For highly technical industries, creating content...

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Strategy

How to Write a Newsletter: The Ultimate Email Marketing Guide

February 04, 21 by Joyce Chou

Email is a time-tested tool to drive sales and conversions. In fact, according to HubSpot, more than 59% of marketers say that email is their biggest source of ROI. Moreover,...

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Strategy

The Complete Guide to Repurposing Content

January 21, 21 by Compose.ly

You put a lot of work into getting excellent content for your site. After taking the time to research and write articles that your audience loves, it would be a...

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For Writers

Keyword Placement 101: Where to Use Keywords for Better SEO

January 20, 21 by Compose.ly

How often have you had a question about something and turned to Google to find an answer? If you’re like most people, you probably make three or four Google searches...

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