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The Content Blueprint

Cutting-edge content marketing resources and tips for competitive industries.

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Strategy

How to Write a YouTube Video Script Like a Pro: 6 Tips

December 04, 19 by Guest Author

YouTube is highly competitive. To get as many views as possible for your content, you need to produce strong and captivating videos that grab and hold attention for as long...

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Strategy

What is Anchor Text? & How to Optimize It for Your Website

November 19, 19 by Compose.ly

Google’s constantly evolving algorithm takes a variety of factors into account when determining website rankings. From a macro level, content quality and relevance reign supreme. From a micro level, anchor...

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Strategy

9 Email Newsletter Best Practices

November 14, 19 by Compose.ly

Email newsletters are one of the most effective tools for engaging prospective and current clients while promoting your brand. If you’re skeptical, just take a look at the following stats....

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Strategy

What is Local SEO? & How to Optimize Your Business’s

November 06, 19 by Compose.ly

Whether you’re a large regional industry or a mom-and-pop storefront, local SEO builds online visibility that will draw customers to your door. But what is local SEO exactly? A whopping...

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Strategy

What is SEO Copywriting & Why Does Your Online Business Need It?

November 01, 19 by Compose.ly

By all accounts, you’re doing everything right. You’ve created a comprehensive business plan and a marketing strategy that you’re confident will dominate. And yet you still can’t seem to drive...

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Strategy

How to Write a White Paper: The Ultimate Guide

October 29, 19 by Compose.ly

If you’ve written off white papers as an overly complex, low-ROI piece of content, think again. White papers offer incredible potential and versatility for your brand. Not only can they...

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