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The Content Blueprint

Cutting-edge content marketing resources and tips for competitive industries.

Need help developing and executing your content strategy? Compose.ly has you covered.

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Strategy

How to Get Traffic to Your Blog: 8 Ways

October 19, 20 by Joyce Chou

There are at least 400 million blogs out there on the world wide web, although it’s safe to say not all are active. In fact, many bloggers are quick to...

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Strategy

What COVID-19 Means for Content Marketing in the Healthcare Industry

October 13, 20 by Compose.ly

It’s no secret that COVID-19 has changed consumer behavior across the board. For one, it’s led to an increase in internet usage, with more people spending time online than ever...

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Strategy

Content for the Healthcare Industry: Who Needs It & Why?

October 12, 20 by Compose.ly

The healthcare industry is becoming more and more competitive. Access to information has transformed the average patient into a savvy consumer, demanding not just the best care but top-quality customer...

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Strategy

How the Internet Changed the Way People Get Healthcare

October 08, 20 by Compose.ly

Before the internet, getting medical care was a relatively straightforward process. If you needed a new primary care physician (PCP), you’d get a recommendation from your insurance company, ask a...

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Strategy

What is a Content Strategy? & Why Your Business Needs One

September 19, 20 by Compose.ly

Every brand has a story to tell—a tale that sets them apart and makes them unique. Details of your origin, mission, values, and growth all come together to create a...

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Strategy

6 B2B Email Marketing Strategies for Lead Generation

September 03, 20 by Guest Author

Let’s face it. The success of your email marketing strategy depends largely on the quality of your leads. Generating high-quality B2B leads is a tough ground to break but with...

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